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Graeme Martin

Graeme Martin

Graeme Martin


Type of addressPostal address
CountryUnited Kingdom
Address lines
  • Nethergate
    Scotland, UK
    DD1 4HN

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Graeme Martin is Professor of Management and Head of Management and Marketing in the School of Social Sciences at the University of Dundee.  Prior to joining the University in August 2012, he held professorial appointments at the University of Glasgow and Edinburgh Business School, Heriot Watt University, as well as being founding Director of the Dundee Business School at Abertay University. He also holds/has held visiting international professorial appointments at Macquarie University in Australia, Ca Foscari University of Venice in Italy, Peking University in China and the University of Colorado in the USA. Graeme is also an Academic Fellow of the Chartered Institute of Personnel and Development (CIPD) and is one of their  advisors.  

He has published extensively in the fields of HRM, management and leadership and change management in journals rated as world leading and internationally excellent in the REF, including articles in Organization Studies, Social Science and Medicine, Sociology of Health and Illness, the Human Resource Management Journal and the International Journal of Human Resource Management.  These publications also include seven single/ co-authored/edited books on HR, corporate reputations, e-HR and social media, and management and leadership,  chapters in leading HR research-based texts, and research reports for organisations including the Chartered Institute of Personnel and Development (CIPD), Scottish Enterprise, Skills for Health (the UK sector skills council), the European Union, the Health Department of the Scottish Government and the ESRC/Scottish Government.

Following an early career in personnel and industrial relations management in the engineering and construction industry in the UK and overseas, Graeme has undertaken consulting and research projects for a large number of private and public sector organizations in the UK, continental Europe and Australia in the past thirty years, including.  These include major companies in the UK, Sweden, Australia, the NHS in Scotland, the UK Public Sector People Managers Association, the CIPD, the Health and Education Training Institute of New South Wales and other healthcare organizations in Australia.

He has been a judge on national awards in HR excellence for both the CIPD and Personnel Today, was a member of advisory panel to the Scottish Government on public services reform and human capital and a non-executive director of an organization in the voluntary sector. Graeme is currently a member of the global faculty of the New York-based Reputation Institute, delivering online seminars to senior executives from the USA, Australasia, South America Europe and Asia.

He is currently working on the role of HR in corporate governance with colleagues in the USA and the Netherlands, organizational trust research with colleagues from Glasgow, research into clinical leadership with colleagues in Scotland and Australia, and funded research for the British Medical Association into the changing work experience of hospital consultants. In addition, he has re-written one of his earlier book on management and leadership in changing contexts with a colleague and has begun work on another book on strategic HRM with other colleagues.


Managing People and Organizations (On-Campus)


This course aims to provide students with a strategic understanding and key skills in managing people in organizations. It focuses on the core human resource problems faced by all organizations, including culture change, the contribution of human resources to organizational performance and change, and the developing role of information and communication technologies (ICT), recruitment, selection and retention, human resource development and managing knowledge, motivation and performance management, compensation and rewards, the design of work, and employee relations.

Stakeholder Management and Business Ethics (On-Campus)


The aim of this module is to develop a critical insight into the key concepts and theories of business ethics. The module further seeks to create a practical insight into the application of stakeholder management to oil and gas business contexts.



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