Activity: Hosting a visitor types › Hosting an academic visitor
Description
Jacqueline is a senior lecturer and academic director of Northwestern University's full-time IMC program. She teaches marketing and IMC strategy courses and leads a global digital marketing course based in London.
Jacqueline is a national speaker and a guest professor in HubSpot's popular social media marketing strategy certification. Jacqueline is a regular contributor to AdWeek, Brandingmag, and PRSA; she has been interviewed by the Washington Post, CNN, Business Insider, and AdAge about branding and digital marketing. Jacqueline is a contributing author of a Principles of Marketing textbook for OpenStax, an open educational resource.