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Geesin, Beverly


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Personal profile


Beverly Geesin is Lecturer in Management having joined the School of Business at the University of Dundee in August 2019.

Previously, I worked at York St John University teaching in English Language and Linguistics; Communication and Culture; Sociology and International Studies. My PhD is in Sociology from the University of York. My MA is in Interactive Media from Goldsmiths College, University of London. Lastly, my BA is in Sociology from the University of Maryland. I am a Fellow of the Higher Education Academy.

Research interests

My PhD, entitled ‘Resistance to Surveillance in Everyday Life’, developed alternative theoretical frameworks for understanding surveillance and resistance to monitoring using the work of Henri Lefebvre and the Situationists. To explore this framework, I looked at the case of organised resistance to surveillance amongst taxicab drivers, the consumption of surveillance and artistic practices of resistance to surveillance.

My work is inherently interdisciplinary primarily drawing from the areas of social theory, organisation studies and critical discourse analysis. It can be broken down, broadly, into four main areas:

  • ‘New forms of collective action towards precarious labour’ – I am interested in labour that falls outside of the realm of conventional collective action and unions and which is particularly impacted by increasing precarity. Initially, I looked at the difficulties of collective action and efforts to oppose GPS amongst taxicab drivers in Philadelphia. More recently, with funding from the British Academy of Management, I have been looking at forms of collective action deployed to preserve the fishing industry on a small island off the coast of North Carolina. Finally, using job advertisements as data, I have been looking at the ways in which casinos in Las Vegas circumvent employment regulation in the hiring of seasonal cocktail waitresses.
  • ‘Consumption of surveillance’ – Within my PhD I explored how consuming surveillance works to ideologically legitimate surveillance practices. I have expanded upon this with research on the use of surveillance technologies in Las Vegas casinos and how tourists consume both vice and surveillance. Additionally, I am currently working on a critical discourse analysis of toys which use artificial intelligence and surveillance to explore how children are socialised to embrace surveillance through the consumption of such toys.
  • ‘Theories of resistance’ – This work draws upon the theoretical side of my PhD considering what ‘counts’ as resistance and how practices of subversion and evasion can be integrated into everyday life with a focus on resistance to everyday forms of monitoring and surveillance. Again taking an inter-disciplinary approach, this research draws upon ideas from sociology, cultural studies, new media studies and contemporary art.
  • ‘Political discourse and new media’ – Lastly, as politicians increasingly use social media as a way of communicating and connecting directly with the public, this work considers the implications of this. Research on this has included examining how brief but intense controversies involving UK politicians play out via Twitter and, unsurprisingly, Donald Trump.


  • People and Organisational Behaviour
  • Strategic Management and Organisational Analysis

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surveillance Social Sciences
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ideology Social Sciences
organization Social Sciences
career Social Sciences

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Research Output 2009 2019

Donald Trump and Trumpism: Leadership, ideology and narrative of the business executive turned politician

Mollan, S. & Geesin, B., 9 Sep 2019, In : Organization. 14 p.

Research output: Contribution to journalArticle

Open Access
economic value
real estate
52 Downloads (Pure)

Taxis for neoliberalism! Surveillance and resistance in post-industrial Philadelphia

Geesin, B. & Mollan, S., 19 Mar 2019, In : Competition and Change. 19 p.

Research output: Contribution to journalArticle

Open Access
28 Downloads (Pure)

This Sporting Life: the antithetical novel's revelation of the organisation and work of sport

Geesin, B. & Mollan, S., 20 Oct 2019, In : Culture and Organization. 25, 5, p. 368-382 15 p.

Research output: Contribution to journalArticle

Open Access
Social Mobility
social structure

Language and Technology

Goddard, A. & Geesin, B., 2011, 1st ed. Routledge. 118 p. (Intertext)

Research output: Book/ReportBook

language analysis

Rockin' with the avatars: 'live' music and the virtual spaces of Second Life

Geesin, B. & Beer, D., 2009, Living Virtually: Researching New Worlds. Helder, D. (ed.). New York: Peter Lang, Vol. 47. p. 111-128 18 p. (Digital Formations; vol. 47).

Research output: Chapter in Book/Report/Conference proceedingChapter

Second Life
Social Networking
Online Communities