TY - JOUR
T1 - A sustainable step forward
T2 - Understanding factors affecting customers’ behaviour to purchase remanufactured products
AU - Alyahya, Mansour
AU - Agag, Gomaa
AU - Aliedan, Meqbel
AU - Abdelmoety, Ziad Hassan
AU - Daher, Maya Mostafa
N1 - Funding Information:
This work was supported by the Deanship of Scientific Research, Vice Presidency for Graduate Studies and Scientific Research, King Faisal University, AlAhsa, Saudi Arabia [Grant no. 1029 ].
Publisher Copyright:
© 2022 The Authors
PY - 2023/1
Y1 - 2023/1
N2 - Despite its significant benefits, remanufactured products have very limited uptake in the customer market. Although prior research explored the main motivations of consumer remanufactured behaviour, there is a lack of investigation that explains the complexity of remanufactured consumption behaviour. Based on the complexity theory, our study developed an integrated model to explore factors affecting consumers to purchase remanufactured products. FsQCA was utilised to analyse the collected data. The findings indicated that there are six solutions that can lead to high level of remanufactured behaviour. The necessary condition analysis revealed that moral obligation, moral accountability, perceived risk, perceived risk, and cost knowledge are necessary antecedents for consumers’ behaviour to purchase remanufactured products. This study provides remanufacturer and retailers with meaningful practical implications to promote remanufactured consumption.
AB - Despite its significant benefits, remanufactured products have very limited uptake in the customer market. Although prior research explored the main motivations of consumer remanufactured behaviour, there is a lack of investigation that explains the complexity of remanufactured consumption behaviour. Based on the complexity theory, our study developed an integrated model to explore factors affecting consumers to purchase remanufactured products. FsQCA was utilised to analyse the collected data. The findings indicated that there are six solutions that can lead to high level of remanufactured behaviour. The necessary condition analysis revealed that moral obligation, moral accountability, perceived risk, perceived risk, and cost knowledge are necessary antecedents for consumers’ behaviour to purchase remanufactured products. This study provides remanufacturer and retailers with meaningful practical implications to promote remanufactured consumption.
KW - Causal recipes
KW - Complexity theory
KW - Deontological and teleological perspective
KW - FsQCA
KW - Remanufactured products
UR - http://www.scopus.com/inward/record.url?scp=85143811784&partnerID=8YFLogxK
U2 - 10.1016/j.jretconser.2022.103172
DO - 10.1016/j.jretconser.2022.103172
M3 - Article
AN - SCOPUS:85143811784
SN - 0969-6989
VL - 70
JO - Journal of Retailing and Consumer Services
JF - Journal of Retailing and Consumer Services
M1 - 103172
ER -