TY - JOUR
T1 - Being baby friendly
T2 - evidence-based breastfeeding support
AU - Cleminson, J.
AU - Oddie, S.
AU - Renfrew, M. J.
AU - McGuire, W.
N1 - Published by the BMJ Publishing Group Limited. For permission to use (where not already granted under a licence) please go to http://group.bmj.com/group/rights-licensing/permissions.
PY - 2015/3/1
Y1 - 2015/3/1
N2 - Breast feeding improves important outcomes for mothers and infants. In the UK, breastfeeding rates have historically been low, particularly among socially disadvantaged young women. Although there have been gradual increases in breastfeeding initiation rates since 2000, rates of exclusive breast feeding and continuation until 6 months remain lower than those in similar countries. This review summarises the evidence for effective and cost-effective strategies to help women, particularly those in low income groups, make informed choices, overcome barriers and establish and maintain breast feeding. We describe the development and impact of the Unicef Baby Friendly Initiative, and the roles and responsibilities, and challenges and opportunities that clinicians have in promoting breast feeding and maintaining a baby-friendly culture and environment.
AB - Breast feeding improves important outcomes for mothers and infants. In the UK, breastfeeding rates have historically been low, particularly among socially disadvantaged young women. Although there have been gradual increases in breastfeeding initiation rates since 2000, rates of exclusive breast feeding and continuation until 6 months remain lower than those in similar countries. This review summarises the evidence for effective and cost-effective strategies to help women, particularly those in low income groups, make informed choices, overcome barriers and establish and maintain breast feeding. We describe the development and impact of the Unicef Baby Friendly Initiative, and the roles and responsibilities, and challenges and opportunities that clinicians have in promoting breast feeding and maintaining a baby-friendly culture and environment.
UR - http://www.scopus.com/inward/record.url?scp=84923333228&partnerID=8YFLogxK
U2 - 10.1136/archdischild-2013-304873
DO - 10.1136/archdischild-2013-304873
M3 - Article
C2 - 25293712
SN - 1359-2998
VL - 100
SP - F173-F178
JO - Archives of Disease in Childhood. Fetal and Neonatal edition
JF - Archives of Disease in Childhood. Fetal and Neonatal edition
IS - 2
ER -