Business-Civil Society collaborations in South Korea: A Multi-stage Pattern Matching Study

Noemi Sinkovics, Jihye Kim, Rudolf R. Sinkovics

Research output: Contribution to journalMeeting abstractpeer-review

Abstract

Our study seeks to achieve three objectives. First, we identify the main dimensions that shape the outcomes of business-CSO collaborations from the literature. Second, due to the scarcity of research on this topic in the context of South Korea, we examine to what extent the knowledge predominantly derived from other contexts is applicable in this research setting. Lastly, based on our findings, we theorize about the implications for MNEs seeking to enter South Korea. To do this, we followed a multi-stage pattern matching process comprising of qualitative flexible pattern matching and full pattern matching using SmartPLS.
Original languageEnglish
JournalAcademy of Management Proceedings
Early online date6 Jul 2022
DOIs
Publication statusPublished - 1 Aug 2022

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