Corporate Identity and Corporate Communications: The Antidote to Merger Madness

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	182-192
Number of pages	11
Journal	Corporate Communications: An International Journal
Volume	4
Issue number	4
DOIs	https://doi.org/10.1108/13563289910299300
Publication status	Published - 1999

Keywords

@article{8158d3171bb64e17808ff55c03b69586,

title = "Corporate Identity and Corporate Communications: The Antidote to Merger Madness",

keywords = "Corporate identity, Corporate communications, Mergers",

author = "Balmer, {John M T} and Keith Dinnie",

year = "1999",

doi = "10.1108/13563289910299300",

language = "English",

volume = "4",

pages = "182--192",

journal = "Corporate Communications: An International Journal",

publisher = "Emerald Group Publishing Limited",

number = "4",

}

TY - JOUR

T1 - Corporate Identity and Corporate Communications

T2 - The Antidote to Merger Madness

AU - Balmer, John M T

AU - Dinnie, Keith

PY - 1999

Y1 - 1999

KW - Corporate identity, Corporate communications, Mergers

U2 - 10.1108/13563289910299300

DO - 10.1108/13563289910299300

M3 - Article

VL - 4

SP - 182

EP - 192

JO - Corporate Communications: An International Journal

JF - Corporate Communications: An International Journal

IS - 4

ER -