Creating immersive in-store atmosphere through design thinking

    Research output: Contribution to specialist publicationArticle

    Original languageEnglish
    Pages24-25
    Number of pages2
    Volume2022
    No.1
    Specialist publicationBritish Display Society VM Spotlight Journal
    Publication statusPublished - 1 Feb 2022

    Keywords

    • Design thinking
    • Retail Innovation
    • Experience Design

    ASJC Scopus subject areas

    • General Business,Management and Accounting

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