Customer Relationship Management(CRM) as a way of promoting products and services and its application in electronic customer relationship management(e-CRM

    Research output: Contribution to conferencePaper

    Original languageEnglish
    Publication statusPublished - 2010
    Event Leadership and Management Studies in Sub-Sahara Africa - Conference 2010 - Cape Town, South Africa
    Duration: 22 Nov 201024 Nov 2010
    http://crossculturalcentre.homestead.com/lmsssa2010.html

    Conference

    Conference Leadership and Management Studies in Sub-Sahara Africa - Conference 2010
    Abbreviated titleLMSSA
    CountrySouth Africa
    CityCape Town
    Period22/11/1024/11/10
    Internet address

    Cite this

    Fragouli, E. (2010). Customer Relationship Management(CRM) as a way of promoting products and services and its application in electronic customer relationship management(e-CRM. Paper presented at Leadership and Management Studies in Sub-Sahara Africa - Conference 2010, Cape Town, South Africa.