Design in Action Knowledge Exchange Process Model: Design-led Knowledge Exchange for Business Innovation

TY - UNPB

T1 - Design in Action Knowledge Exchange Process Model

T2 - Design-led Knowledge Exchange for Business Innovation

AU - Woods, M.

AU - Marra, M.

AU - Coulson, Saskia

PY - 2015

Y1 - 2015

N2 - Design is no longer strictly limited to the designing and appearance of graphics and objects, the understanding of design has expanded to include methodologies for innovation applied in the development of products and services, systems and business models. Similarly, the impact of design has evolved from one of styling to an approach for improving processes and strategic thinking, and as driver of business innovation. Moreover, design is being recognised as strategic tool for public sector innovation (c.f. Design for Public Good1 and Designing Democracy2). Addressing its wide potential, Innovate UK's recent 'Design in Innovation Strategy 2015-2019' promises to '[a]dvocate the use of excellent early-stage design, and raise awareness of the value of design in innovation'.

AB - Design is no longer strictly limited to the designing and appearance of graphics and objects, the understanding of design has expanded to include methodologies for innovation applied in the development of products and services, systems and business models. Similarly, the impact of design has evolved from one of styling to an approach for improving processes and strategic thinking, and as driver of business innovation. Moreover, design is being recognised as strategic tool for public sector innovation (c.f. Design for Public Good1 and Designing Democracy2). Addressing its wide potential, Innovate UK's recent 'Design in Innovation Strategy 2015-2019' promises to '[a]dvocate the use of excellent early-stage design, and raise awareness of the value of design in innovation'.

U2 - 10.20933/10000100

DO - 10.20933/10000100

M3 - Discussion paper

BT - Design in Action Knowledge Exchange Process Model

PB - University of Dundee

ER -