Designing Collaborations at the Intersection of Academia and Industry

Martin Skelly, Fraser Bruce, Richard Banks, Helene Steiner

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

Since the Bauhaus, industry and product design education have been intrinsically linked. A century later, industry collaborations still form a major component in product design education. In 2016, the opportunity arose for around 50 undergraduate students studying both Product and Digital Interaction Design (BSc) at the University of Dundee to take part in the 2016 Microsoft Research Design Expo. This global student competition challenged the students to explore ‘Symbiosis and the Conversational User Interface (CUI)’. Over the course of an 11-week semester, the students were divided into nine inter-disciplinary teams with one team later selected to disseminate their project at the annual Microsoft Faculty Summit conference in Seattle, USA. Through semi-structured interviews and focus groups with a sample of students, tutors and industry advisors, data was gathered to determine the influence of this collaboration on the total learning experience of all participants. In this paper, we briefly describe the background and context of the project before presenting a sample of student work. The paper then goes on to consider; the tension between competition and collaboration both within a team setting and the wider studio dynamic; how students interpret and incorporate input from both academic tutors and industry advisors; and the role prototypes play in the communication of ideas and concepts during the early stages of the design process. Reflecting on the major relationships and behaviours that all participants need to display, the paper concludes with a series of recommendations that we believe are essential for the design and delivery of future collaborative projects between industry and academia.
Original languageEnglish
Title of host publicationBuilding Community: Design Education for a Sustainable Future
Subtitle of host publicationProceedings of the 19th International Conference on Engineering and Product Design Education
EditorsArild Berg, Erik Bohemia, Lyndon Buck, Tore Gulden, Ahmed Kovacevic, Nenad Pavel
Place of PublicationGlasgow
PublisherThe Design Society
Pages164-169
Number of pages6
ISBN (Electronic)9781904670841
Publication statusPublished - 2017
EventThe 19th International Conference on Engineering and Product Design Education - Oslo and Akershus University College, Oslo, Norway
Duration: 7 Sep 20178 Sep 2017
http://epde.info/epde2017/

Publication series

NameE&PDE

Conference

ConferenceThe 19th International Conference on Engineering and Product Design Education
Abbreviated titleE and EPDE 2017
CountryNorway
CityOslo
Period7/09/178/09/17
Internet address

Fingerprint

Students
Industry
Product design
Education
Studios
User interfaces
Communication

Cite this

Skelly, M., Bruce, F., Banks, R., & Steiner, H. (2017). Designing Collaborations at the Intersection of Academia and Industry. In A. Berg, E. Bohemia, L. Buck, T. Gulden, A. Kovacevic, & N. Pavel (Eds.), Building Community: Design Education for a Sustainable Future: Proceedings of the 19th International Conference on Engineering and Product Design Education (pp. 164-169). (E&PDE). Glasgow: The Design Society.
Skelly, Martin ; Bruce, Fraser ; Banks, Richard ; Steiner, Helene. / Designing Collaborations at the Intersection of Academia and Industry. Building Community: Design Education for a Sustainable Future: Proceedings of the 19th International Conference on Engineering and Product Design Education. editor / Arild Berg ; Erik Bohemia ; Lyndon Buck ; Tore Gulden ; Ahmed Kovacevic ; Nenad Pavel. Glasgow : The Design Society, 2017. pp. 164-169 (E&PDE).
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title = "Designing Collaborations at the Intersection of Academia and Industry",
abstract = "Since the Bauhaus, industry and product design education have been intrinsically linked. A century later, industry collaborations still form a major component in product design education. In 2016, the opportunity arose for around 50 undergraduate students studying both Product and Digital Interaction Design (BSc) at the University of Dundee to take part in the 2016 Microsoft Research Design Expo. This global student competition challenged the students to explore ‘Symbiosis and the Conversational User Interface (CUI)’. Over the course of an 11-week semester, the students were divided into nine inter-disciplinary teams with one team later selected to disseminate their project at the annual Microsoft Faculty Summit conference in Seattle, USA. Through semi-structured interviews and focus groups with a sample of students, tutors and industry advisors, data was gathered to determine the influence of this collaboration on the total learning experience of all participants. In this paper, we briefly describe the background and context of the project before presenting a sample of student work. The paper then goes on to consider; the tension between competition and collaboration both within a team setting and the wider studio dynamic; how students interpret and incorporate input from both academic tutors and industry advisors; and the role prototypes play in the communication of ideas and concepts during the early stages of the design process. Reflecting on the major relationships and behaviours that all participants need to display, the paper concludes with a series of recommendations that we believe are essential for the design and delivery of future collaborative projects between industry and academia.",
author = "Martin Skelly and Fraser Bruce and Richard Banks and Helene Steiner",
note = "We would like to take this opportunity to thank both Richard Banks and Helene Steiner from Microsoft Research Cambridge for selecting the University of Dundee to take part in the 2016 Microsoft Research Design Expo and for also making the time to support, guide and encourage the student teams over the course of their projects. Special thanks to all the product design and interaction design students who actively participated in the project and this small exploratory study",
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Skelly, M, Bruce, F, Banks, R & Steiner, H 2017, Designing Collaborations at the Intersection of Academia and Industry. in A Berg, E Bohemia, L Buck, T Gulden, A Kovacevic & N Pavel (eds), Building Community: Design Education for a Sustainable Future: Proceedings of the 19th International Conference on Engineering and Product Design Education. E&PDE, The Design Society, Glasgow, pp. 164-169, The 19th International Conference on Engineering and Product Design Education , Oslo, Norway, 7/09/17.

Designing Collaborations at the Intersection of Academia and Industry. / Skelly, Martin; Bruce, Fraser; Banks, Richard; Steiner, Helene.

Building Community: Design Education for a Sustainable Future: Proceedings of the 19th International Conference on Engineering and Product Design Education. ed. / Arild Berg; Erik Bohemia; Lyndon Buck; Tore Gulden; Ahmed Kovacevic; Nenad Pavel. Glasgow : The Design Society, 2017. p. 164-169 (E&PDE).

Research output: Chapter in Book/Report/Conference proceedingConference contribution

TY - GEN

T1 - Designing Collaborations at the Intersection of Academia and Industry

AU - Skelly, Martin

AU - Bruce, Fraser

AU - Banks, Richard

AU - Steiner, Helene

N1 - We would like to take this opportunity to thank both Richard Banks and Helene Steiner from Microsoft Research Cambridge for selecting the University of Dundee to take part in the 2016 Microsoft Research Design Expo and for also making the time to support, guide and encourage the student teams over the course of their projects. Special thanks to all the product design and interaction design students who actively participated in the project and this small exploratory study

PY - 2017

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N2 - Since the Bauhaus, industry and product design education have been intrinsically linked. A century later, industry collaborations still form a major component in product design education. In 2016, the opportunity arose for around 50 undergraduate students studying both Product and Digital Interaction Design (BSc) at the University of Dundee to take part in the 2016 Microsoft Research Design Expo. This global student competition challenged the students to explore ‘Symbiosis and the Conversational User Interface (CUI)’. Over the course of an 11-week semester, the students were divided into nine inter-disciplinary teams with one team later selected to disseminate their project at the annual Microsoft Faculty Summit conference in Seattle, USA. Through semi-structured interviews and focus groups with a sample of students, tutors and industry advisors, data was gathered to determine the influence of this collaboration on the total learning experience of all participants. In this paper, we briefly describe the background and context of the project before presenting a sample of student work. The paper then goes on to consider; the tension between competition and collaboration both within a team setting and the wider studio dynamic; how students interpret and incorporate input from both academic tutors and industry advisors; and the role prototypes play in the communication of ideas and concepts during the early stages of the design process. Reflecting on the major relationships and behaviours that all participants need to display, the paper concludes with a series of recommendations that we believe are essential for the design and delivery of future collaborative projects between industry and academia.

AB - Since the Bauhaus, industry and product design education have been intrinsically linked. A century later, industry collaborations still form a major component in product design education. In 2016, the opportunity arose for around 50 undergraduate students studying both Product and Digital Interaction Design (BSc) at the University of Dundee to take part in the 2016 Microsoft Research Design Expo. This global student competition challenged the students to explore ‘Symbiosis and the Conversational User Interface (CUI)’. Over the course of an 11-week semester, the students were divided into nine inter-disciplinary teams with one team later selected to disseminate their project at the annual Microsoft Faculty Summit conference in Seattle, USA. Through semi-structured interviews and focus groups with a sample of students, tutors and industry advisors, data was gathered to determine the influence of this collaboration on the total learning experience of all participants. In this paper, we briefly describe the background and context of the project before presenting a sample of student work. The paper then goes on to consider; the tension between competition and collaboration both within a team setting and the wider studio dynamic; how students interpret and incorporate input from both academic tutors and industry advisors; and the role prototypes play in the communication of ideas and concepts during the early stages of the design process. Reflecting on the major relationships and behaviours that all participants need to display, the paper concludes with a series of recommendations that we believe are essential for the design and delivery of future collaborative projects between industry and academia.

M3 - Conference contribution

T3 - E&PDE

SP - 164

EP - 169

BT - Building Community: Design Education for a Sustainable Future

A2 - Berg, Arild

A2 - Bohemia, Erik

A2 - Buck, Lyndon

A2 - Gulden, Tore

A2 - Kovacevic, Ahmed

A2 - Pavel, Nenad

PB - The Design Society

CY - Glasgow

ER -

Skelly M, Bruce F, Banks R, Steiner H. Designing Collaborations at the Intersection of Academia and Industry. In Berg A, Bohemia E, Buck L, Gulden T, Kovacevic A, Pavel N, editors, Building Community: Design Education for a Sustainable Future: Proceedings of the 19th International Conference on Engineering and Product Design Education. Glasgow: The Design Society. 2017. p. 164-169. (E&PDE).