Employer branding and corporate reputation management in global companies: a signalling model and case illustration

G. Martin, S. Groen-in't-Woud

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Access to Document

@inbook{b43ea60ba38e4639bc89d5a738ea2f18,

title = "Employer branding and corporate reputation management in global companies: a signalling model and case illustration",

author = "G. Martin and S. Groen-in't-Woud",

year = "2011",

language = "English",

isbn = "9780415871709",

pages = "87--110",

editor = "H. Scullion and D. Collings",

booktitle = "Global Talent Management",

publisher = "Routledge",

address = "United Kingdom",

}