Five a day – challenges and achievements

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    17 Citations (Scopus)


    The Ministry of Agriculture, Fisheries and Food funded the project increasing vegetable and fruit consumption between 1994 and 1996. The project was carried out in three phases comprising a nationwide survey of attitudes towards increasing fruit and vegetable intake, a community-based intervention trial and a workplace intervention trial. This paper reports qualitative data from focus group work with participants of the phase 2 community intervention describing some of the realities and challenges associated with achieving five a day in a free-living setting.

    Original languageEnglish
    Pages (from-to)30-34
    Number of pages5
    JournalNutrition and Food Science
    Issue number1
    Publication statusPublished - 1 Feb 2000


    • Fruit
    • Nutrition
    • Vegetables


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