| Original language | English |
|---|---|
| Pages (from-to) | 33-35 |
| Number of pages | 3 |
| Journal | Place Branding and Public Diplomacy |
| Volume | 20 |
| Issue number | Suppl 1 |
| DOIs | |
| Publication status | Published - 19 Nov 2024 |
ASJC Scopus subject areas
- Strategy and Management
- Marketing
Immersive, addictive, and professionalized—emerging trends and future directions in place branding and public diplomacy
Research output: Contribution to journal › Article › peer-review