Las relaciones públicas en el sector público

Translated title of the contribution: Public sector public relations

    Research output: Chapter in Book/Report/Conference proceedingChapter

    Abstract

    This chapter gives an overview of the origin of public relations in the public sector. The characteristics of national and local government and health sector PR are examined, new developments are detailed and future challenges facing the sector are discussed.

    Translated title of the contributionPublic sector public relations
    Original languageSpanish
    Title of host publicationEl manual de comunicación y relaciones públicas
    EditorsAlison Theaker
    PublisherRoutledge
    Number of pages15
    Edition5th
    ISBN (Electronic)9788418464874
    ISBN (Print)9788418464874
    Publication statusPublished - 2022

    ASJC Scopus subject areas

    • General Economics,Econometrics and Finance
    • General Business,Management and Accounting
    • General Social Sciences

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