Measuring persuasiveness in behaviour change support systems

TY - JOUR

T1 - Measuring persuasiveness in behaviour change support systems

AU - De Franco, Dominic

AU - Pease, Alison

AU - Snaith, Mark

PY - 2018/1/1

Y1 - 2018/1/1

N2 - In order to guide, measure and record progress in BCSS's a framework which outlines relevant aspects and methods by which they may be measured must be agreed. In this paper we introduce relevant criteria from argumentation: argument mode, initial position, belief entrenchment and incremental persuasion and show how these apply to a real world example of behaviour change. We finish by proposing a preliminary evaluation matrix which places our new criteria into context with existing criteria. This has three dimensions: (i) the type of persuasion, (ii) the person being persuaded and (iii) the type of evaluation.

AB - In order to guide, measure and record progress in BCSS's a framework which outlines relevant aspects and methods by which they may be measured must be agreed. In this paper we introduce relevant criteria from argumentation: argument mode, initial position, belief entrenchment and incremental persuasion and show how these apply to a real world example of behaviour change. We finish by proposing a preliminary evaluation matrix which places our new criteria into context with existing criteria. This has three dimensions: (i) the type of persuasion, (ii) the person being persuaded and (iii) the type of evaluation.

UR - http://ceur-ws.org/Vol-2102/

M3 - Conference article

AN - SCOPUS:85048447856

SN - 1613-0073

VL - 2102

SP - 41

EP - 47

JO - CEUR Workshop Proceedings

JF - CEUR Workshop Proceedings

T2 - 6th International Workshop on Behavior Change Support Systems, BCSS 2018

Y2 - 16 April 2018 through 19 April 2018

ER -