On acid drops and teardrops: observer issues in computational creativity

We argue that the notion of creativity in a person or software is a secondary and essentially contested concept. Hence, in Computational Creativity research - where we aim to build software taken seriously as independently creative - understanding the roles people take as process observer and product consumer is paramount. Depending on the domain, there can be a natural bias against software created artefacts, and Computational Creativity researchers have exacerbated this situation through Turing-style comparison tests. Framing this as a modified Chinese Room experiment, We propose two remedies to the situation. These involve software accounting for its decisions, actions and products, and taking the radical step of thinking of computer generated artefacts as fundamentally different to their human-produced counterparts. We use two case studies, where people interact with an automated painter and with computer-generated videogames, to highlight the observer issues we raise, and to demonstrate partial implementations of our remedies.