Playing With the Dead: Transmedia Narratives and the Walking Dead Games

Iain Donald, Hailey J. Austin

Research output: Chapter in Book/Report/Conference proceedingChapter


This chapter discusses the theory and practice of transmedia narratives within the storyworld created
by Robert Kirkman, Tony Moore and Charlie Adlard’s comics series The Walking Dead. It examines
key aspects from the comics series and AMC’s adaptive television franchise to consider how both have
been utilized and adapted for games. Particular focus will be paid to Telltale Games’ The Walking Dead,
Gamagio’s The Walking Dead Assault and Terminal Reality’s The Walking Dead: Survival Instinct. The
chapter explains the core concepts of transmedia narratives as they relate to The Walking Dead, places
the games in the context of both the comics and television franchise, examines the significance of commercial
and grassroot extensions and considers the role gaming and interactive narratives have within
rich storyworlds. In examining The Walking Dead as a transmedia property, the authors demonstrate
how vast narratives are adopted, modified and transformed in contemporary popular culture.
Original languageEnglish
Title of host publicationHandbook of Research on Transmedia Storytelling and Narrative Strategies
Subtitle of host publicationAdvances in Media, Entertainment, and the Arts
EditorsRecep Yilmaz, M. Nur Erdem, Filiz Resuloglu
PublisherIGI Global
ISBN (Electronic)9781522553588
ISBN (Print)9781522553571
Publication statusPublished - Jul 2018

Publication series

NameAdvances in Media, Entertainment, and the Arts (AMEA)
PublisherIGI Global


  • walking dead
  • henry jenkins
  • transmedia
  • video games
  • Comics
  • fandom
  • storyworld
  • franchise


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