Providing Excellent Customer Service Is Therapeutic: Insights from an Implicit Association Neuromarketing Study

Gemma Anne Calvert (Lead / Corresponding author), Abhishek Pathak, Lim Elison Ai Ching, Geraldine Trufil, Eamon Philip Fulcher

Research output: Contribution to journalArticlepeer-review

1 Citation (Scopus)
75 Downloads (Pure)

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