The qualitative election study of Britain: qualitative research using focus groups

Kristi Winters, Edzia Carvalho

Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary

Abstract

Qualitative Election Study of Britain was a qualitative investigation into people's political attitudes before and after their vote choice for the 2010 general election. We provide a close examination of the leaders evaluation component of this much larger study to present our recommendations for good research design. By ‘research design’, we refer to the entire research process: from development of the research question through to reporting the results of the data analysis. Using the leaders' evaluation component of the Qualitative Election Study of Britain as the research question, we explain and clarify the various aspects of a research design and provide examples of good research practice.
Original languageEnglish
Title of host publicationSAGE Research Methods Cases
PublisherSAGE Publications
ISBN (Electronic) 9781473946897
DOIs
Publication statusPublished - 2014

Keywords

  • Focus groups
  • Qualitative analysis
  • Electoral research

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  • Research Output

    • 3 Article
    • 1 Entry for encyclopedia/dictionary

    The 2015 Qualitative Election Study of Britain

    Winters, K., Carvalho, E. & Oliver, T., 21 Aug 2017, In : Research Data Journal for the Humanities and Social Sciences.

    Research output: Contribution to journalArticle

    Open Access
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  • 172 Downloads (Pure)
    Open Access
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  • 296 Downloads (Pure)

    The grounded theory method: popular perceptions of party leaders during the 2010 British general election

    Carvalho, E. & Winters, K., 2014, SAGE Research Methods Cases. SAGE Publications, 18 p.

    Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary

  • Activities

    • 6 Participation in conference
    • 4 Participation in workshop, seminar, course
    • 2 Public engagement and outreach - media article or participation
    • 2 Public engagement and outreach - public lecture/debate/seminar

    Interview on the Scottish referendum and Scottish 2016 elections

    Edzia Carvalho (Interviewee)

    26 Jan 2016

    Activity: Other activity typesPublic engagement and outreach - media article or participation

    Jean Monnet Summer School on the European Union’s Area of Freedom, Security and Justice

    Edzia Carvalho (Speaker)

    26 Jun 2016

    Activity: Participating in or organising an event typesParticipation in workshop, seminar, course

    Elections, Public Opinion and Parties

    Edzia Carvalho (Speaker)

    9 Sep 201611 Sep 2016

    Activity: Participating in or organising an event typesParticipation in conference

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